International POW WOW

(U.S.) An annual trade fair, coordinated by the Travel Industry Association of America (TIA) to promote foreign tourism to the United States, which brings together over 1,200 international buyers (tour operators and wholesalers) from 55 countries. The buyers are chosen through international selection criteria and purchase packages which they sell to their respective travel retailers.
Each non-U.S. country has a chairman and the chairman has a selection committee. Each country has a quota of buyers they can send to either the U.S. or the European POW WOW. If a buyer wants to go and hasn’t already been selected, they can try contacting the selection committee via the chairman. One way to find out who this is, would be to contact the Travel Industry Association of America (see address below.) U.S. sellers do not need to go through such a process. However, to have a booth at the European POW WOW they must be TIA members. They do not have to be TIA members to participate in the U.S. POW WOW. Organizer: Travel Industry Association of America; 1100 New York Ave. NW; Suite 450, Washington, DC 20005-3934 USA; Tel: [1] (202) 408-8422; Web: www.tia.org. The TIA coordinates the POW WOW with the U.S. Travel and Tourism Administration of the U.S. Department of Commerce.

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