Blog

Of the three EU Product Identifiers you need on every SKU by November 1, 2026, two are within your control. The merchant PID lives in your storefront and the standardized PID is typically the EAN barcode associated with the product (the 13-digit number you may already have in ...

If a product in your catalog contains batteries, electronics, sprays, alcohol, or many other common materials, there's a real chance it's a regulated dangerous good. If you ship it across a border without the right change to packaging, labeling, and paperwork it can be held, ...

Many brands shipping into the EU have still not sorted their Product IDs yet. The deadline is November 1, and every product needs three identifiers by then. This post walks you through each of the steps you need to take leading up to November 1st, and helps you get started today.

Most merchants don't realize that a product they sell is considered a dangerous good until a shipment gets held at a border. A perfume. A pair of wireless earbuds. A bottle of nail polish. Each one is harmless on a shelf and regulated hazardous cargo the moment it ships. ...

Forecasting demand for a new country means estimating how much revenue it will produce before you commit to it — and doing it with inputs that reflect cross-border behavior rather than domestic. That distinction is where most forecasts break. Conversion, average order value ...

There are billions of consumers around the globe, presenting a huge opportunity to grow your business through selling internationally. However, consumers considering cross-border purchases cited high shipping costs (51%) and long delivery times (47%) as their top two concerns. ...

Most brands expanding internationally get pricing wrong in the same way: they take their US price, run it through a live currency conversion, and call it localized. The number that lands in front of a shopper in Germany or Australia is technically in the right currency — but it ...

If you've read our content before you know the average global brand earns just ~16% of its revenue internationally, while brands running FlavorCloud's Commerce Intelligence achieve 40 to 60%. Most of that gap closes in the back half of the year, and most of it lands outside the ...

Market selection is one of the least data-driven decisions cross-border brands make — and one of the most expensive to get wrong. Spending demand-generation budget in a market where your product has no real pull is the most common way international expansion stalls. The brands ...

Council Regulation (EU) 2026/382 put a flat €3 duty on low-value EU imports as of July 1, 2026. If you ship DDU or DAP, your customer now pays at the door.