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Many brands shipping into the EU have still not sorted their Product IDs yet. The deadline is November 1, and every product needs three identifiers by then. This post walks you through each of the steps you need to take leading up to November 1st, and helps you get started today.

Forecasting demand for a new country means estimating how much revenue it will produce before you commit to it — and doing it with inputs that reflect cross-border behavior rather than domestic. That distinction is where most forecasts break. Conversion, average order value ...

There are billions of consumers around the globe, presenting a huge opportunity to grow your business through selling internationally. However, consumers considering cross-border purchases cited high shipping costs (51%) and long delivery times (47%) as their top two concerns. ...

Most brands expanding internationally get pricing wrong in the same way: they take their US price, run it through a live currency conversion, and call it localized. The number that lands in front of a shopper in Germany or Australia is technically in the right currency — but it ...

If you've read our content before you know the average global brand earns just ~16% of its revenue internationally, while brands running FlavorCloud's Commerce Intelligence achieve 40 to 60%. Most of that gap closes in the back half of the year, and most of it lands outside the ...

Market selection is one of the least data-driven decisions cross-border brands make — and one of the most expensive to get wrong. Spending demand-generation budget in a market where your product has no real pull is the most common way international expansion stalls. The brands ...

Council Regulation (EU) 2026/382 put a flat €3 duty on low-value EU imports as of July 1, 2026. If you ship DDU or DAP, your customer now pays at the door.

If you sell into Europe, your EU duty cost may have just dropped to zero. As of 1 July 2026, the EU applies a 0% customs duty to a broad range of US-origin industrial go

Every provider claims to offer Delivered Duty Paid (DDP). Few actually deliver on it. Here is the framework for separating the ones who do from the ones who don't — regardless of which platform you're on, Shopify, WooCommerce, or otherwise — before you commit.