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June 2025

Cross Border Chronicles | June 2025

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June Month over Month Shipment Growth  After an industry-wide dip tied to tariff volatility and shifting trade policies, June marked a strong rebound in international shipments across key markets. Get more metrics from the State of Cross Border: Consumer Report.   🇨🇦 Canada: +78%  🇦🇺 Australia: +74%  🇬🇧 Great Britain: +61% …

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Shipping Supplements to Canada: What Brands Need to Know About Natural Health Product (NHP) Regulations

Shipping Supplements to Canada: What Brands Need to Know About Natural Health Product (NHP) Regulations 

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Selling and shipping supplements to Canada is a huge growth opportunity—Statista projects Canada’s supplement industry to generate US$1.05bn in revenue in 2025—but it comes with unique regulatory considerations. Canada doesn’t treat vitamins, probiotics, and herbal remedies like just any other ecommerce product. Instead, they fall under Health Canada’s Natural Health…

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Think You’ve Mastered International Shipping? Not Without These Labeling and Compliance Rules

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International shipping is full of curveballs, but one area that often gets overlooked until it’s too late? Labeling compliance and business rule management. If you’re an enterprise shipper expanding across borders, it’s not just about printing a label and sticking it on a box. Between evolving customs regulations, language requirements,…

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Guide to Shipping Supplements Internationally 

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Understanding International Shipping Supplement The demand for supplements internationally is growing, Health & Wellness goods saw a 201% year-over-year increase in growth in 2024. Supplements were a large percentage of that international demand. However, shipping supplements internationally presents unique challenges due to varying regulations, carrier restrictions, and compliance requirements. Merchants…

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How Your Import Strategy Impacts Customs Valuation 

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Tradewinds don’t die. They shift. That’s what we witnessed during the COVID-19 pandemic, and it’s happening again now in an unprecedented manner. With ongoing tariff volatility and the rebound from 145% tariffs on made in China goods and subsequent temporary relief down to 10% (existing 20% IEEPA tariffs still apply,…

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Cross Border Chronicles | May 2025

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May 2025 Top 5 Lanes Compared to Last Year  Canada 17% increase  Great Britian -47% decrease  Australia 0% stayed stable  Germany 69% increase  United Arab Emirates 318% increase  In May, cross border shipping lanes saw major shifts year-over-year: Canada (+17%), Germany (+69%), and the UAE (+318%) experienced strong growth, while…

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Crossing Thresholds: Understanding International Sales Tax Thresholds 

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As ecommerce continues to expand across borders, merchants are reaching new markets with an average of 76% year-over-year growth in 2024. With that growth comes increased complexity, especially when it comes to tax compliance.  Many countries now impose independent foreign sales and revenue tax registration on foreign sellers. These sales…

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When to consider an FTZs to Address Tariff Volatility

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In the latest turn of the tariff tide, the U.S. and China have reached a temporary trade agreement, dialling tariffs on made in China goods down to 10% (in addition to existing 20% IEEPA tariffs for a cumulative 30%) across many categories. It’s a reprieve but not a resolution. Merchants…

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What Brands Get Wrong When Expanding Internationally—And How to Get It Right

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Expanding internationally is a high-stakes game. The right move can unlock new revenue streams, lower your CAC, and build a truly global brand. But too often, brands rush in unprepared-without the market data, compliance know-how, or operational infrastructure to succeed.  At FlavorCloud, we’ve helped thousands of brands launch and scale…

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Cross Border Chronicle | April 2025 Newsletter

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Welcome to the Cross Border Chronicle, FlavorCloud’s monthly newsletter to keep you up to date on the latest news in cross border commerce. Tariff Tracking   Upcoming:   US to eliminate USD $800 de minimis on Made in China and Hong Kong goods starting May 2nd. Read more about the impact…

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How NOVOS Scaled Supplement Sales 27% Across Borders

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Summary Meeting customer demand where it is, innovative supplement company, NOVOS, partnered with FlavorCloud to:  30+ Country Expansion 27%  Increase in X-border GMV 30%  Increase in AOV     NOVOS is a pioneer in the longevity and nutraceutical space, bridging the gap between cutting-edge biotech and consumer health. With a…

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The 6 Most Common Tariff Mistakes Merchants Make

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With shifting regulations and new tariffs in place, understanding the nuances of customs compliance is critical for merchants engaged in international shipping. Mistakes in tariff compliance can lead to unexpected costs, shipment delays, and even legal penalties. Here are five of the most common tariff mistakes merchants make when navigating…

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6 Tariff Strategies for Resilience

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The Tariff Challenge for Ecommerce Merchants & 3PLs  Since February 2025, the United States has implemented a series of tariffs on imports from China, Canada, Mexico, and other global trading partners. This has sparked retaliatory measures, creating an unpredictable trade landscape where tariff rates can shift overnight. Keeping up with…

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Cross-Border Chronicle | March 27, 2025 Newsletter

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Tariff Update  Tariffs began in earnest in March:   March 3: The USA instituted 25% tariffs on Mexico and Canada. The second round of tariffs on China was also implemented, resulting in a cumulative increase of 20%.  March 4: Canada issued its first round of tariffs. China issued its second round…

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DDU Is Dying: Why Tariff Changes Have Sealed Its Fate 

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The frustration of packages stuck in customs or surprise fees at delivery can sour even the most enthusiastic shopping experience. With recent changes in tariffs and customs clearance processes, these frustrations are only getting worse. Delivered Duty Unpaid (DDU) was once a cost-saving option, but as clearance requirements tighten, delays…

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Internal Change Management – Aligning on Our Vision for Supply Chain Transformation

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Panelist: Maia Benson – FlavorCloud Chief Business Officer Birger Buesching – Head of Supply Chain North America, Personal Health at Philips David Colyott – Former EVP, Operations at MPG Ingredients Lalit Panda – Interim Global Chief Information Officer at Netceed Ben Smith – COO at Earth Breeze; Advisor, AG1 At…

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Cross-Border Chronicle | February 24th, 2025 Newsletter

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Tariff Deep Dive    Review the latest in tariffs sourced only from official  government sources on our Trade and Tariff Hub. No hyperbole, no exaggerations… just facts.  Updates:   2/13/2005- The White House proposed reciprocal tariffs however details on amounts, countries and dates are still pending  2/7/2025- US Customs and Border Protection…

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Global Ecommerce: What it Takes to Win in a Noisy and Volatile (More Tariffs) Global Market

Manifest Presentation: Global Ecommerce

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Global Ecommerce: What It Takes to Win in a Noisy and Volatile (More Tariffs!) Global Market Tuesday, February 11th at Manifest 2025, a panel of cross-border industry experts presented on what it takes to win in a volatile market. The panel included: Maia Benson, CBO of FlavorCloud Dilip Bhattacharjee, Partner…

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Maia Benson discusses tariffs and trade

Video: Maia Benson on Tariffs and Trade – February 6th, 2025

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(Youtube Link) What matters: All information comes from trusted government sources.  Anything with a Country of Origin (Made in China) will have an incremental 10% tariff levied against it Section 321 for Low Value Shipments, under USD $800, no longer applies to Manufactured in China goods. In other words, De…

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New CBP Guidance: Mixed Shipments with China Country of Origin Goods Face Tariffs & Trade Hurdles

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On 02/03/2025 at 07:25 PM EST, U.S. Customs and Border Protection (CBP) provided guidance that confirms that shipments containing products with a China (including Hong Kong) Country of Origin will be subject to new tariffs and compliance measures. It is important to note that if a mixed shipment contains one…

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Cross-Border Chronicle | January 31st, 2025 Newsletter

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We’re back! Anyone else feel like it’s day 65 of January? Thankfully, February is around the corner, and we’ve got some key updates you won’t want to miss. Cross-Border Industry News US CBP PROPOSES SWEEPING CHANGES TO US IMPORTS On January 14, US Customs and Border Protection (CBP) announced a…

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